Article: Clarks Originals + POST ARCHIVE FACTION (PAF) Wallabe

Clarks Originals + POST ARCHIVE FACTION (PAF) Wallabe

Clarks Originals announces their first collaboration with POST ARCHIVE FACTION (PAF). The collaboration marks the inaugural partnership of the two brands celebrating the 200-year anniversary of Clarks.

POST ARCHIVE FACTION (PAF), established in Seoul in 2018, is widely recognized for its boundary-pushing approach to form and cultural commentary. The collaboration with Clarks aligns both brands’ ethos of craftsmanship, heritage, and innovative design.





The campaign explores the Wallabee as both design and symbol. It draws inspiration from Korea’s traditions where rituals and totemic symbols expressed a deep connection to nature and the spirit of place.
Reinterpreting this heritage into a contemporary language of minimal impact and considered creation, POST ARCHIVE FACTION (PAF) introduces a newly designed Wallabee, WallabeeBT PAF, drawing from experimental construction and bespoke material choices, while paying tribute to Clarks’ heritage.
